Wednesday, September 18, 2013

Apricot Lane


These window displays are of Apricot Lane in Uptown Normal. I feel that both windows are the epitome of "less is more". They are selling to a specific customer and it is quite obvious. The mannequins are the main focus of the window display, with only a few neutral decorations to add a small flair. The outfits correlate with the decorations to attract the female customer who is trendy, outgoing, sociable, and exciting. No outfit is outshined by another because the colors are placed accordingly. This makes the window display attractive as one big picture in addition to each mannequin being eye catching. I always love the window displays at Apricot Lane and believe they do a wonderful job making the customer want to be the girl wearing those clothes.

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