These photos are taken of the window displays at Rue 21 etc! at Eastland Mall. You cannot look at this window without noticing the sale and great deals they have going on for denim and sweaters. These are two of the most sought after items this time of year, so it is a perfect way to draw in some bargain hunting customers. These prices are so low that you may think the product will be cheap and not last long. These thoughts are muted by the mannequins and posters. The mannequins make the clothes look of quality and style. They match the fashions of other more expensive stores and still look trendy! This is a perfect way to display less expensive clothing to make it still look high quality. The shopper sees how to wear the outfit and how to accessorize, and is then motivated to buy more because of the sale. This is what every retailer wants to happen during a sale.
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